{
  "profile": {
    "id": "kp",
    "handle": "@thisiskp_",
    "name": "KP",
    "status": "verified",
    "emoji": "📡",
    "followers": 70400,
    "followersStr": "70.4K",
    "bio": "The \"Build In Public\" Guy. Head of Community at @Netlify. Vibe Coder. Prev: @PaddleHQ @joinODF",
    "products": [
      {
        "name": "AI Shippers Cohort",
        "url": "https://aishippers.netlify.app",
        "description": "Invite-only cohort for high-caliber Netlify builders"
      },
      {
        "name": "Netlify Community",
        "url": "https://netlify.com",
        "description": "Platform empowering builders to push ideas to the world"
      }
    ],
    "pillars": [
      "Build-in-Public Shipping",
      "Netlify Community Amplification",
      "Curiosity-Driven Thought Leadership",
      "Vibe Coding & Creative Reactions"
    ],
    "milestones": [
      {
        "label": "Followers",
        "value": "70.4K"
      },
      {
        "label": "Posts",
        "value": "48.5K"
      },
      {
        "label": "Role",
        "value": "Head of Community @Netlify"
      },
      {
        "label": "Cohort",
        "value": "AI Shippers"
      }
    ],
    "media": [
      "/creators/kp/media-1.jpg"
    ],
    "recentTweets": [],
    "scrapedAt": "2026-06-23T22:56:30.151954+00:00",
    "source": "playwright-stealth",
    "xUrl": "https://x.com/thisiskp_",
    "avatar": "https://unavatar.io/twitter/thisiskp_?fallback=false",
    "banner": "/creators/kp/banner.jpg"
  },
  "category": "big-players",
  "theme": {
    "primary": "#06b6d4",
    "secondary": "#0891b2",
    "accent": "#22d3ee"
  },
  "tags": [
    "buildinpublic",
    "netlify",
    "ai-shipper",
    "vibecoding",
    "community",
    "startups"
  ],
  "playbook": {
    "count": 4,
    "plays": [
      {
        "id": "kp-1",
        "emoji": "📦",
        "title": "Just Shipped Demos",
        "description": "Announce newly completed apps and tools using the signature 'Just shipped:' opener. Include a short description of what it does, the live link, and credit to Netlify tools (especially Agent Runners) to demonstrate speed and platform power.",
        "action": "1. Finish and deploy a small real project (AI tool, interactive site, etc.) on Netlify.\n2. Capture 1-2 screenshots or a short demo video.\n3. Post starting exactly with \"Just shipped: [Project Name]\".\n4. Add one clear sentence on what it does and who it's for.\n5. Paste the live URL.\n6. End with \"Built by @Netlify Agent Runners\" or the specific stack note.\n7. Engage with the first replies.",
        "frequency": "Weekly"
      },
      {
        "id": "kp-2",
        "emoji": "🌟",
        "title": "Community Milestone Amplifier",
        "description": "Celebrate Netlify community program progress with specific numbers, excitement, and direct links to showcases. Turn program updates into FOMO and belonging that drives more submissions and positions you as the connector.",
        "action": "1. Track active Netlify community programs (e.g. Hot AR Summer) and their key milestones.\n2. When numbers are compelling, post an upbeat update: \"Guess what? We are nearing 50 app submissions (currently 47!) at @Netlify Hot AR Summer\".\n3. Add positive framing: \"So many wonderful ideas.. check out the showcase 👇🏼\".\n4. Include the direct showcase URL.\n5. Tag @Netlify and invite people to participate.",
        "frequency": "Bi-weekly"
      },
      {
        "id": "kp-3",
        "emoji": "⚡",
        "title": "Vibe Code & Themed Prototypes",
        "description": "Rapidly build fun, timely, or creative experiences using Netlify Agent Runners and share them with clear engagement hooks (trivia challenges, AI demos, holiday tie-ins) to show how fast anyone can ship.",
        "action": "1. Pick a timely theme (holiday, event, trend, or fun challenge).\n2. Use Netlify Agent Runners to generate a complete functional web app from scratch.\n3. Add one interactive hook (trivia with high-score challenge, photo AI classifier, etc.).\n4. Deploy to Netlify.\n5. Post with contextual opener: \"Happy 4th of July 🇺🇸 To celebrate..., I built a new site using @Netlify... Check it out & challenge yourself to beat the highest score\".\n6. Share the URL.",
        "frequency": "Monthly"
      },
      {
        "id": "kp-4",
        "emoji": "🧠",
        "title": "Sticky Idea Reflections",
        "description": "Read high-signal essays, extract one idea that sticks, and share a personal, builder-focused breakdown. The curiosity-over-discipline post from Paul Graham performed strongly and fits your voice perfectly.",
        "action": "1. Read one strong essay (Paul Graham or equivalent).\n2. Identify the single idea that \"has been stuck in my head ever since.\"\n3. Open the post by naming the source + the core idea.\n4. Explain it in plain language, then share your personal realization and story.\n5. Translate to a clear takeaway for makers (e.g. curiosity beats forced discipline; follow what keeps pulling you).\n6. Credit the source at the end.\n7. Post as a longer single update or short thread when it feels authentic.",
        "frequency": "Monthly"
      }
    ]
  },
  "hooks": [
    "Just shipped: ",
    "Guess what?",
    "Wow who did this art work for Anthropic?!!!",
    "I recently read @paulg's essay, “How to Do Great Work”, and one idea has been stuck in my head ever since.",
    "The \"Build In Public\" Guy."
  ],
  "angles": [
    "The Build In Public Guy who actually ships Netlify + AI demos in public",
    "Netlify's community face who makes programs feel exciting by highlighting real submissions and wins",
    "Curiosity-first thinker who turns essays into practical maker advice instead of grind culture",
    "Vibe coder who balances serious tool demos with fun, timely, interactive experiments",
    "Authentic reactor who mixes quick design/art appreciation with deeper reflections for reach and personality"
  ],
  "resources": {
    "self": "https://creatorplaybooks.netlify.app/api/creator?id=kp",
    "expanded": "https://creatorplaybooks.netlify.app/api/creator?id=kp&expand=all",
    "playbook": "https://creatorplaybooks.netlify.app/api/playbook?creator=kp",
    "ideas": "https://creatorplaybooks.netlify.app/api/ideas?creator=kp&count=6",
    "export": "https://creatorplaybooks.netlify.app/api/export?creator=kp",
    "x": "https://x.com/thisiskp_"
  }
}